In this issue
GMP Welcomes New Partners to Our Growing Community
Strengthening Board Leadership: GMP Hosts Governance Webinar Series
Bremer Bank Merges with Old National – What It Means for GMP Clients
Communicating Association Pricing Changes with Clarity and Confidence
Beyond Dues and Events: Unlocking New Revenue Streams for Associations
GMP Welcomes New Partners to Our Growing Community
GMP is proud to announce the addition of four distinguished organizations to our portfolio of association partners. These new collaborations reflect our continued commitment to supporting mission-driven groups with strategic management, operational excellence, and member-focused solutions.
We are thrilled to welcome:
- Association of Medical Facility Professionals (AMFP) – Advancing the healthcare built environment through education, networking, and advocacy.
- American Academy of Sports Physical Therapy (AASPT) – Promoting excellence in sports physical therapy through research, education, and clinical practice.
- National Association of State Facility Administrators (NASFA) – Supporting state facility leaders in delivering efficient, sustainable, and innovative public infrastructure.
- The Foundation for Peripheral Neuropathy (FPN) – Driving research, awareness, and support for individuals affected by peripheral neuropathy.
Each of these organizations brings a unique mission and vibrant community, and we are honored to support their goals. We look forward to building strong, collaborative relationships and helping them thrive in the years ahead.
Welcome aboard!
Strengthening Board Leadership: GMP Hosts Governance Webinar Series
GMP is excited to present a complimentary two-part webinar series on board governance, featuring renowned leadership strategist Mary Kay Delvo of INspiring SIGHT. This engaging series is designed to help board members rethink traditional approaches and embrace strategic governance for more effective decision-making.
Participants will explore the Board Building Cycle, learning how to identify areas of strength and opportunities for growth within their boards. Mary Kay will guide attendees through practical strategies that simplify governance and enhance organizational impact.
Webinar Dates:
- Part 1: September 24, 2025 | 10:00–11:00 AM CST
- Part 2: October 29, 2025 | 10:00–11:00 AM CST
Don’t miss this opportunity to elevate your board’s performance and leadership capacity. Visit www.gmpartners.org to register and learn more.
Bremer Bank Merges with Old National – What It Means for GMP Clients
Communicating Association Pricing Changes with Clarity and Confidence
Adjusting pricing is never easy—but with the right approach, it can strengthen trust and reinforce member value. Here are three key strategies to help associations communicate pricing changes effectively:
1. Be Transparent and Provide Context
Members appreciate honesty. Clearly explain why the pricing change is necessary—whether it’s due to inflation, expanded services, or rising operational costs. Providing context helps members understand the rationale and see the bigger picture.
2. Use Multiple Communication Channels
Not everyone consumes information the same way. A multi-channel strategy ensures your message reaches members where they are. Consider:
- Email Announcements with personalized messaging
- Website FAQs to address common concerns
- Social Media infographics or short videos
- Live Q&A Sessions for real-time engagement
3. Focus on Value, Not Just Price
Don’t just announce a price increase—highlight the benefits members will gain. Whether it’s improved services, new programs, or enhanced support, emphasizing value helps members see the return on their investment.
For a deeper dive into these strategies, check out the full blog post:
Beyond Dues and Events: Unlocking New Revenue Streams for Associations
Traditionally, associations have relied on membership dues and events to fund their operations. While these remain essential, they’re no longer enough to ensure long-term financial sustainability. At GMP, we encourage our clients to think beyond the basics and explore diversified revenue opportunities that align with their mission and member needs.
A recent ASAE article highlights three underused—but highly promising—revenue streams that can help associations grow stronger and more resilient:
- Grants
Tap into public and private funding sources to support programs, research, and
innovation. - Corporate Partnerships
Build strategic alliances with businesses that share your values and can offer financial support, visibility, or in-kind resources. - Earned Income from Digital Offerings
Monetize webinars, online courses, toolkits, and other digital content to create value for members while generating income.
By expanding your revenue mix, your association can better weather economic shifts, invest in member services, and pursue bold new initiatives.
AI in Associations: Navigating Change with Confidence
Artificial Intelligence is reshaping how associations operate, engage members, and plan for the future. As AI tools become more accessible, organizations are exploring new ways to enhance efficiency, personalize experiences, and make data-driven decisions.
According to ASAE’s latest Insight Update on AI in Associations, the transformation is well underway:
- 87.5% of associations are using AI for content creation
- 44.3% are leveraging AI for data analysis
- 85.7% of leaders feel underprepared to manage AI’s impact
- Top priorities include building staff capacity and developing organization-wide AI strategies
- Concerns are growing around data security, privacy, and ethical governance
Whether your association is just beginning to explore AI or already integrating it into operations, this report offers valuable insights to help you lead with clarity and purpose.
Get to know Team GMP.
Thank you for taking the time to read our newsletter. We look forward to continuing our journey together and achieving new heights of success. Please do not hesitate to connect with us at janel@gmpartners.org or joann@gmpartners.org.